Focus Groups
 
 
 


In 2002 we opened our new focus group division, Concepts in Focus.
 
Our facility features two complete focus group suites with private client lounges, separate entrances and waiting areas, and high-speed Internet connections in every room. Our facility is designed with moderators and clients in mind. Recently constructed in 2001, we have the largest observation room in Northeast Florida, located in a safe and quiet suburban setting.Whether you need moderating, recruiting or just the facility space, we have everything you need for your next qualitative research project. Nancy Ulrich and Jim Flagg have moderated hundreds of focus groups with consumers, employees, and business professionals. We have two focus group suites and one traditional conference room, all of which were designed for moderators, by moderators. Our database is kept current and clean, to ensure the best recruit possible. Professional, courteous qualitative assistants to keep your groups flowing and on time.
 
Personal Interviews / One-on-One Interviews:
We have conducted one-on-one interviews at our own facilities, at other marketing research firms, and at on-site locations for our clients. We have experience at recruiting and making appointments with professionals in many fields.
 
Mock Juries:
Ulrich Research has recruited and moderated mock jury studies and jury simulations in the area of personal injury, wrongful death, and business lawsuits on behalf of both plaintiffs and defendants. Our clients have included law firms, jury consultants, and insurance companies.
 
Training:
Both Nancy Ulrich and Jim Flagg have led customized training seminars on research techniques, focus group moderating, SPSS data processing, and statistical techniques for marketing research.